Blonde Restore Purple Toning Shampoo

Name: Blonde Restore Purple Toning Shampoo
Brand: Glimmr
SKU: SH-032524B
Price: 39.00 AUD
Availability: InStock

Nourishing superfood-infused toning shampoo with aloe, argan oil + biotin.

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Blonde Restore Purple Toning Shampoo

Nourishing superfood-infused toning shampoo with aloe, argan oil + biotin.

$39.00

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Keep your blonde bright, cool, and salon-fresh — never brassy, never stripped. This hydrating purple toning shampoo neutralizes the yellow and orange tones triggered by hard water, sun, and heat, while flooding hair with the moisture most toning shampoos strip away. Argan and castor oils help seal the cuticle to lock in hydration and shield your color from fading, while aloe and pro-vitamin B5 quench and soften from root to end. Gentle oat amino acid cleansers dissolve buildup without drying out a single strand, and wheat protein, biotin, and niacinamide rebuild strength for glassy, mirror-like shine.

Safe for extensions and ideal for blonde, silver, highlighted, and color-treated hair.

6 Benefits

Detoxes + cleanses

Reduces brassy tones

Brightens + whitens blonde

Adds lasting hydration

Softens + adds shine

Strengthens with biotin

Directions: Apply generously to wet hair and massage from root to tip, working it into a light lather. Leave on for 3-5 minutes to let the violet toner and the nutrients absorb, then rinse thoroughly. Use 1-2x a week, or any time brassiness starts to creep back in.

Pro tip: The longer it sits (up to 5 minutes), the more toning you'll get — so start on the shorter end and build up until your blonde looks just right. Follow with conditioner or a hydrating mask if your hair loves extra moisture.

Blonde Restore uses professional-strength deep violet pigments to cancel and offset warm tones on contact (violet sits directly opposite yellow on the color wheel), so your color instantly reads cooler, brighter, and more even. But where most purple shampoos strip your hair to deposit that pigment — leaving it dry, dull, and brittle — this one does the opposite: 15 superfoods, vitamins, oils, and proteins flood every strand with moisture, seal the cuticle, and reinforce strength while it tones. The result is toning and nourishing in one wash, so your blonde comes out brighter and healthier — never stripped.

Violet Toning Pigments — Sit directly opposite yellow and orange on the color wheel, canceling brassy tones on contact to keep blonde cool, bright, and salon-fresh. The toning engine of the formula.

Oat Amino Acid Cleansers — Gentle, non-stripping cleansers that lift oil and buildup without pulling out your color or moisture — so you tone without the dryness.

Amla Berry — An Ayurvedic icon prized for centuries for long, thick, lustrous hair; this vitamin-C powerhouse strengthens strands and floods them with brilliant shine.

Fo-Ti Root — A legendary herb in traditional Chinese hair care, treasured for generations to support thick, strong, healthy-looking hair.

Saw Palmetto — A scalp superstar that helps maintain the healthy, balanced scalp that's the foundation for strong, full-looking hair.

Biota Leaf — An antioxidant-rich botanical traditionally used to support a healthy scalp and fuller, healthier-looking hair.

Biotin (Vitamin B7) — The famous hair vitamin, loved for stronger, thicker-looking, more resilient strands — so hair snaps less and grows longer without breaking off.

Hydrolyzed Wheat Protein — A strengthening protein that reinforces each strand to reduce breakage, boost body, and keep length looking full and healthy.

Niacinamide (Vitamin B3) — Nourishes hair and scalp and supports healthy, glassy shine.

Pro-Vitamin B5 (Panthenol) — A humectant that binds moisture deep in the strand for softness, bounce, and flexibility.

Argan Oil — "Liquid gold," rich in vitamin E and fatty acids; seals the cuticle for softness and shine and helps shield color from fading.

Castor Oil — A cult-favorite conditioning oil that smooths and seals the strand to lock in moisture and add serious gloss.

Japanese Camellia — A lightweight J-beauty oil prized for silky softness and glass-like shine, without any weight.

Aloe Vera — A soothing humectant that delivers weightless hydration and comforts the scalp.

Vitamin E — A powerhouse antioxidant that defends hair against daily stress while boosting softness and shine.

Full Ingredients List: Water (Aqua), Sodium C14-16 Olefin Sulfonate, Sodium Lauroyl Oat Amino Acids, Caprylyl/Capryl Glucoside, Cocamidopropyl Hydroxysultaine, Phenoxyethanol, Fragrance, Amodimethicone, Dimethicone, Platycladus Orientalis Leaf Extract (Biota Leaf), Phyllanthus Emblica Extract (Amla Berry), Polygonum Multiflorum Extract (Fo-Ti Root), Chlorphenesin, Citric Acid, Tocopherol (Vitamin E), Polyquaternium-47, Camellia Japonica Extract (Japanese Camellia), Aloe Vera Leaf Extract, Hydrolyzed Wheat Protein, Niacinamide (Vitamin B3), Trideceth-5, Trideceth-10, Ethylhexylglycerin, Hexylene Glycol, Salvia Sclarea (Clary) Oil, Ricinus Communis (Castor) Seed Oil, Argania Spinosa Kernel Oil (Argan Oil), Biotin (Vitamin B7), Panthenol (Pro-Vitamin B5), Serenoa Serrulata Fruit Extract (Saw Palmetto), Trimethylsiloxysilicate, Glycerin, CI 60730 (Ext. D&C Violet No. 2), CI 73360 (D&C Red No. 30).

Does it actually tone, or is it just a purple-tinted shampoo?
It genuinely tones. This is a pro-strength toner with a real violet pigment load — not just a lightly tinted wash — so it actively cancels brassy yellow and orange tones for cooler, brighter blonde with every use.

How often should I use it?
Use it 1–2 times a week in place of your regular shampoo, or any time brassiness starts to show. You don't need it every wash — alternate with your usual shampoo the rest of the week.

How long do I leave it on, and will it leave a purple cast?
Leave it on 3–5 minutes, then rinse well. Used as directed it tones without turning your hair violet — start on the shorter end and build up. Only very light, porous, or platinum blonde needs to be mindful of longer sits, so ease into it if that's you.

Will it dry out my hair like other purple shampoos?
No — that's exactly what makes it different. Most purple shampoos strip hair to deposit pigment, but this one is loaded with superfood oils, aloe, and pro-vitamin B5, so it hydrates and softens while it tones. Your blonde comes out brighter and healthier.

What hair colors is it for?
Blonde, silver, gray, highlighted, balayage, and lightened brunette hair. It's built to neutralize warm, brassy tones — so any cool-toned or lightened color that goes brassy will benefit.

Is it safe for color-treated hair and extensions?
Yes — it's safe for color-treated hair and extensions. Its gentle cleansers and cuticle-sealing oils actually help protect your color from fading, so it's a great fit for maintaining a fresh salon look at home.

Can I use it as my everyday shampoo?
It's designed as a 1–2x-a-week toning treatment rather than a daily shampoo — use your regular shampoo on other days, and reach for this whenever you want to cool down brass and refresh your blonde.

We believe in what we make, so much that we guarantee it.

Our 45-Day Happiness Guarantee means you can try Glimmr risk-free for 45 days. If you don’t see and feel the difference, just reach out. We’ll make it right with a no-questions-asked refund!

We work hard to get your Glimmr products to you quickly:

U.S. Orders: All orders ship the same or next day with USPS First-Class Package Service, which delivers in 2-5 days.
Global Orders: We ship worldwide with reliable shipping partners that deliver to your door, with duties and taxes fully paid. Delivery times for your address are displayed at checkout.

Feel confident knowing your Glimmr journey is backed by our guarantee and seamless shipping experience!

As Seen In

"It helps to tone down the brassiness without leaving my hair dry, which is actually really hard to find in a purple shampoo. My hair feels so soft, it looks really shiny."

-Ashley M.

Try It 45 Days, Risk Free

Toning Shouldn't Cost You Moisture

Most purple toning shampoos strip your hair to kill the brass — ours cancels yellow and orange with pro-strength violet toner while 15 functional & Superfood ingredients flood every strand with moisture, so your blonde comes out cooler and softer, never dry.

Bleached, But Make It Healthy

Lightening your hair doesn't have to mean dry and dull — amla, biotin, and strengthening proteins reinforce every strand while superfood oils lock in softness and shine, for blonde that looks glossy, healthy, and full even after the bleach.

More Glimmr

Clean, concentrated, and built for results: without silicones, sulfates, or buildup.

Blonde Restore Purple Toning Shampoo

Blonde Restore Purple Toning Shampoo

As Seen In

What the girls are saying

Toning Shouldn't Cost You Moisture

Bleached, But Make It Healthy

More Glimmr